TOP 5 REASONS TO STAY AT THE PRINCIPE HOTEL DURING SALONE DEL MOBILE

The Pool 

Welcome to our ONLINE STORE  and blog. 

As a barware, lighting and home accessories design company, at Thomas Fuchs Creative we specialize in handmade goods. Every week we give you a behind the scenes look at the people, places and things that inspire us.

Thomas and I are in Milan, Italy several times a year based on the mere fact that eighty percent of our products are #MadeInItaly. The art, craftsmanship and design theory are world renowned.

My Favourite Iconic Carpet 

While at my post at Louis XIII Rémy Martin
It was the ever-insightful UK-based PR maven Francoise Peretti who insisted that during my trip to Milan, I must stay at the Principe. She made an immediate introduction to Alessandra Baldeschi and Francesca De Sario—then the head of PR—two extraordinary women with whom we went on to forge a deep and lasting relationship. Ironically, during Thomas’ tenure as Creative Director at Donghia, all the chandeliers now adorning the restaurant at the Principe di Savoia Hotel were his designs—a full-circle moment of serendipity that still delights us every time we visit.

What We Look for in a Hotel
There are five essential things we seek when choosing a hotel during our business travels: location, bedrooms, product/amenities, personalized service, and great social/meeting areas—particularly the bar (not always in that order).
While we always intend to make use of the pool (as pictured) or the spectacular gym with its panoramic city views, we often find ourselves too tightly scheduled to enjoy them. Nevertheless, knowing those features are there, waiting for us, adds to the sense of retreat and potential indulgence.

Classic Meets Contemporary
While some might see this iconic hotel as a bastion of old-world, classic luxury, Thomas and I appreciate the impeccable balance it strikes between tradition and modernity. The timeless charm of attentive, polished service is paired beautifully with the conveniences and expectations of contemporary living.

 Ambassador Suite

Bedrooms

Travel today is no small feat—whether you’re in the front or back of the plane, it’s all long lines, unpredictable delays, and the occasional lost bag. But the moment we step into our room at The Principe, all of that melts away. There’s a quiet, elegant welcome that meets you at the door: luxurious fabrics, a calming color palette, and that distinct European talent for mixing patterns and textures in a way that feels intentional, collected, and chic. We always request the same room—a favorite of ours with generous entertaining space and a bed so divine (pillows, comforter and all) that we replicated it in our home in Miami we purchased  it all.

Service

Whether it’s Ashraf at the entrance warmly remembering the span of time since our last visit, or Osvaldo at the concierge desk moving heaven and earth to ensure our goods reach a client’s boutique hotel opening, or Roberto subtly orchestrating the V.V.I.P. social choreography of the Lobby Lounge—The Principe’s staff hold their own next to the best of the best, from the Ritz in Paris to the Dorchester in London.
The service is both intuitive and memorable—true hospitality with heart.

The Original Entrance

Location

The Principe’s neoclassical façade was the vision of famed Milanese architect Cesare Tenca. Originally known as ‘Hotel du Nord’ and decked out in Italian Art Nouveau—or ‘Liberty’—style, it was always meant to be in the heart of it all. Perfectly situated near the railway station and the city center, it was once described as “less than ten minutes by carriage from the world-famous La Scala opera house.”
When it reopened on April 6, 1927, as the Principe & Savoia—named for its two Milanese owner-entrepreneurs—it was designed for the business elite. But by the 1930s, its grandeur and refined reputation drew royalty, celebrities, and La Scala’s legendary artists alike.

Thomas & Michou in the Bar aka our "Meeting Room"

The Bar

The first time we stayed at the hotel together was 15 years ago—on the heels of launching the retail arm of our brand. I immediately rang Alessandra and Francesca to let them know we were in town for meetings with Italian retail powerhouse La Rinascente. In true Principe form, the team sprang into action. I connected them with the buyers, and in a beautiful twist, the mountain came to Michou—instead of the other way around. Since that day, the bar off the lobby has become our go-to for hosting every key client meeting.

Custom Bag Tags

Surprises

We’ve come to expect thoughtful gestures from The Principe, but even we were surprised and delighted to find custom luggage tags awaiting us in our room—particularly because, only minutes earlier, Thomas and I had joked at the baggage carousel at Malpensa that we needed new ones. That kind of attention to detail makes a lasting impression.

Thomas Enjoying An Aqua di Parma Bubble Bath

Products / Amenities:

After long days of selling at shows such as Salone del Mobile combined with walking the city streets and meeting friends for dinner coming back to our room and knowing the standard of the amenities is on par makes the day seem worth the effort, not to mention the extras serve as keepsakes that make you look like a star when you return home with all our Aqua di Parma toiletries. 

Ferrari Blanc des Blancs

The Art of the Apéritivo

After a full day and just before the evening’s events begin, there’s always a moment carved out for an apéritivo. We often invite our closest Milanese friends to our suite for a drink, and The Principe knows how to set the tone. Our complimentary Ferrari Maximum Blanc de Blancs is the perfect bouquet: notes of apple and citrus, subtle biscuit and brioche aromas, and that velvety texture of soft, celebratory bubbles. It’s a ritual now—one that feels like a well-earned exhale before the next adventure begins.

Dorchester's Collect Magazine Feature on Us

A Home Away from Home

Our stays at The Principe have become such a fixture of our business trips to Milan that we were recently featured in Collect, the Dorchester’s own magazine, during Milan Design Week and Salone del Mobile—sharing our favorite places to eat, shop, and shine in the city. For us, The Principe isn’t just a hotel—it’s the anchor to our Milan story. A place where comfort meets creativity, and tradition dances effortlessly with modern life.

Our Milanese Family 

Now it’s left on the shoulders of Frederica Ceola to carry on the legacy, fingers crossed, with Salone del Mobile 2025 we can actually collaborate with the hotel with a grand Murano installation!

The Handwritten Note

Have a great Salone del Mobile and be sure to book your stay at The Principe di Savoia as their tagline states "Belong to the Legend",  however, the legend belongs to us as much as we belong to it!

Warmest,

MICHOU